Facebook Page Tips – September 2013

As part of the networking group I belong to, I gave a short presentation on Facebook today and this was my handout with tips on facebook pages:

• Give people a reason to like your page – there are so many pages out there, why should people like your page!
  

• Only 12-16% of your posts get seen so ensure you are posting at times when you target audience are on Facebook

• Photos and short posts get more engagement
  

• Ensure you are providing valuable content – only 20% of posts should be offers
  

• To switch to your Business page profile to post comments, like and share on other pages follow these instructions
  

• Change your facebook URL so it is easier for people to find you and looks better on your business cards etc:
  

           To Change – click on Edit Page/Update Page Info and update ‘Page              Address’

• Share your Facebook URL on your marketing material – including business cards, your email signature, etc
  

• Think about what you like and comment on and then apply that logic to your own likers
  

 Ideas for your facebook page content:

• Tips and information that can help solve your clients issues
• New and exciting things happening in your industry
  
• Updates on your team and business 
  
• Events and things you are part of or going to
  
• Calendar specific things – eg Valetines Day, Fathers Day 
  
• Quotes and inspirational things
  
• Current events relevant to your industry           

For more tips and information like defined on facebook: www.facebook.com/definedcoach

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